OUR STORIES
Giannini
Giannini specializes in the design and manufacture of high-quality kitchen and home accessories.
The agency oversees the entire communication process, starting with the production of photo shoots and extending to the complete creation of general catalogs and individual product materials, while also handling naming, packaging, and point-of-sale campaigns.
Illustrative Photo Retouching
The creation of campaign visuals has often required a combination of complex photo shoots and subsequent illustrative photo retouching, blending creativity with a keen eye for product design.
Stylized Catalogs
For home furnishings, we often used domestic settings recreated in the studio or shot on location. The agency handled all organizational aspects, as well as the subsequent graphic design of the catalogs.
Product Lines
Communication and packaging have often been developed in a way that complements each other, to convey maximum value. The agency handled the design of both the packaging and the presentation materials.
Advertising Campaigns
Product campaigns often combine creative elements with the need to convey technical features, which are essential for proper positioning and standing out from the competition.
Coordinated Communication
We start with the product, then move on to the naming, logo, packaging, photographic style, copy, and layout. Starting with the product, the agency oversaw every step in detail, working closely with the company’s marketing team.
